WebEngage x ET Brand Equity 30u30

Helmed retention efforts at Epigamia. Leveraged a balance of consumer studies, retention automation & content strategy to deliver 20% uplift in email opens and 25% QoQ rise in orders placed.

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Took on the mandate of improving Juicy Chemistry's conversions by targeting key segment with tailored content. Improved email conversions by 4.5X & retention revenue contribution by 30% within 4 months using WebEngage.

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On the heels of improving retention funnels across two D2C brands, I was recognised as a part of WebEngage X ET Brand Equity 30 Under 30 retention marketers. These achievements feature on WebEngage's D2C use cases as an intersection of best practices and creative problem solving.