Epigamia
A brief glimpse of my time at Epigamia:
Crafted #DigSwirlSpread, a campaign co-created by Deepika Padukone, as well as the dissemination resulting in 18mn views and 500K website sessions.
Conceptualised and launched repeats for regular consumers to have access to the entire range of products when they want and where they want. This design saw significantly fewer grievances (compared to one-time orders) and the offering built a stellar retention rate of 85% validating our development. (Payments Partner: RecurPay / UX Partner: Fat Fingers IO)
Built an engaged community on Twitter growing impressions by 5X over the JFM21 quarter and improved follower count as well as engagement rate.
Developed rich expertise in creating content for product packaging and merchandise.